The Branding Goal
A Non-Bureaucratic Insurance
After 10 years, Sina Insurance begins for rebranding
to change its position in the insurance industry.
In the collaboration with Rob Janoff LLC, we fulfill
that large scale project.
Team Members
Rob Janoff
Touaj Saberivand
Nima Mehrpouya
Joel Bohm
Alireza Jelodar
Morteza Ghahremanian
Reza Bakhtiarifard
WHAT WE DID FOR THIS PROJECT
- Current Situation Analysis
- Market Analysis
- Brand Audience
- Brand Position
- Brand Values
- Brand Promis
- Brand Personality
- Brand Architectures
- Verbal Identity
- Sub-brands Naming
- Tagline
- Design Strategies
- Logo Redesign
- Mood Board Design
- Structure of Insurance Licenses
- Structure of Internal Signage
- Structure of Internal Website
- Template Design of BTL Materials
- Template Design of ATL Materials
- Template Design of TV Graphics
- Template Design of Desktop Calendars
- Template Design of Branch Signages
- Template Design of Social Media
- Template Design of Formal Forms
- Template Design of Gift Cards
- Template Design of Dishes, Flags, T-Shirts, …
- Template Design of Reports
- Template Design of Presentations
- Template Design of Diagrams & charts
- Template Design of Diagrams & charts
- Detail Design of Stationeries
- Detail Design of Folders & Envelopes
- Detail Design of Stamps
&
- A 166 Pages Brand Book
